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SOMMDIGITAL
Connecting Wineries to Digital Marketing

WINE DIGITAL MARKETING

About Somm Digital

Somm Digital is a specialist digital marketing agency for wineries in Napa & Sonoma dedicated to learning and understanding your business. By building a relationship with each of our clients, we can ensure our digital marketing strategy is built with the focus on improving your online presence, sales performance, productivity and social engagement with customers.

Pierre Lincoln, Founder

SOME INTERESTING FACTS

90
% of Customers would recommend a brand after interacting with them on Social Media
71
% of Wineries believe that Facebook positively impacts winery revenues.
42
% of customers learn about a winery by Facebook page
33
% of customers learn about a winery by Online Ads

What Makes Somm Digital Different?

Your campaigns are focused on results. We can help these customers to find your winery easily. Getting involved in the initial stages of the process will increase the number your loyal customers and surpass their expectations. Consequently, it will increase revenue and customer lifetime value.

PERFORMANCE % 100
STRATEGY & DEVELOPMENT % 100
ANALYSIS % 100
STORYTELLING % 100

My Story

After years of seeing wineries struggling to understand what Digital Marketing was, I felt it was time to help them to build the bridge between wine and digital marketing. After working several years a sommelier, several certifications, I switched careers and went Digital. I worked for a few Media Agencies in Ireland and London as well as Software PPC management companies. Once I came to Napa, I realized that I can’t run away from wine.  Why not combine the two passions?

My qualifications vary from being certified by Google Adwords (Search) since 2009 as well as being a Certified Sommelier (Court of Masters) and finishing my WSET Diploma.

Pierre Lincoln, Founder

Our Services

Digital Strategy, Paid Media, Customer Online Behavior, On/Off Sales attribution.

PAID MEDIA

We specialize on Search, Display, Mobile, and Social Media across multiple channels.

ONLINE BRANDING

Brand awareness and online presence via channels.

PHOTOGRAPHY & VIDEOS

Photos and videos for social media posts. Additional service for ad hoc projects.

DIGITAL MARKETING CALENDAR

A 12-month plan where we develop your story and schedule all posts. It is flexible to absorve spontaneous posts and events.

ONLINE REPUTATION

Monitoring TripAdvisor and Yelp.

SUPPORT & REPORT

Direct contact. Weekly detailed report.

Our Channels

Increase your touch points with your customer and make their digital journey experience unique.

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Waze

WAZE - Geofencing - target customers nearby your winery

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YouTube

Effective reach and targeted audience.

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Vimeo

High quality content for a niche audience without pre-roll a

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WOULD YOU LIKE TO LEARN MORE?

Send us an email with your questions.

Contact Us

Let's get together.

+1 (707) 337 5036

PO BOX 3054 - 1625 Trancas St., Napa CA - 94558